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Getting [Squared]: The digital discussion
Where has the time gone? It’s the end of Week 3, which means we are already halfway through the Squared programme! It’s been another packed week. After our online business pitches at the end of last...
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Getting [Squared]: Real strategies for real clients
With Week 4 of 6 now done and dusted, we can’t help but feel a twinge of sadness. With only 2 weeks now remaining–a placement week at JWT and a wrap-up week back at Squared–there is still plenty more...
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Getting Consumers To Engage With Your Digital Brand
As the Executive Digital Director of JWT South Africa, Yoav Tchelet has over 13 years of experience in digital advertising and marketing. Each month, he discusses critical digital topics and strategies...
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It’s Time for Brands to Embrace a New Role: Social Media Q&A with Jack Perone
Part one of a five-part interview series about the challenges and opportunities that social media presents to the brand idea. Marketers who want to take full advantage of social media need to first...
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Thriving Among Multiple Screens and Divided Attention: Social Media Q&A with...
Part three of a five-part interview series about the challenges and opportunities that social media presents to the brand idea. It’s an exciting time to be in marketing. Traditional media channels are...
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JWT Shines at the 2013 APG Awards
JWT swept the board at last night’s APG Creative Strategy Awards winning a total of eight accolades including the Grand Prix and three Golds. The APG Awards are well-regarded and are a coveted...
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JWT Cairo wins Grand Prix at Jay Chiat Awards
Hats off to JWT Cairo, who received a Grand Prix for Innovation during the 2013 Jay Chiat Awards for Strategic Excellence in honor of their campaign, “Fakka.” Winners were announced on Monday night...
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Intern Volunteer Day at J. Walter Thompson New York
Intern season is here again at J. Walter Thompson New York! On Thursday, June 18, our 2015 intern class spent the day at the Food Bank of New York repacking more than 6,000 pounds of meat, enough for...
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Campaign Asia Pacific: Starting a Lab in an Agency is the New Black
Cannes Lions 2015 was a true watershed moment in terms of the infusion of startup thinking and process into what we do, writes J. Walter Thompson’s Joseph Chua. Numerous ad agencies have set up...
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J. Walter Thompson Canada Wins Big at Strategy Agency of the Year Awards
For the very first time, Strategy awarded J. Walter Thompson Canada at their annual Agency of the Year awards gala on November 4. The agency took the podium winning a silver medal after being judged on...
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